Why you should hire an editorial style photographer over a real estate photographer
What do editorial style photographers do, that real estate photographers don’t, and why should you hire a editorial style photographer over a real estate photographer to photograph your next interior design project or airbnb.
Now I’m not saying all real estate photographs, but the low budget real estate photographers, are generally not going to do the following, and an editorial style photographer will (and I always will):
1/they’ll get to know you ahead of the shoot, and what you are really hopping for out of the final photos of the property.
2/ asses the sunlight direction, write out a shoot plan, with the sunlight being the no. 1 priority … this means capturing the property in it’s best natural sunlight scenes.
3/ style to camera, they’ll often bring their own homewares props, but will also use what the home has available, they will be using a tripod, and tethering their camera to an iPad or laptop, so that they can walk into the composition, see live what they are about to capture and tweak every homewares and furniture piece, to make for a more appealing photo (if needed, and time allows).
4/ they’ll use fresh flowers and greenery to add warmth, feel and mood to the home.
5/ they use more appealing compositions, having things blurred in the foreground, drawing the eye into the focal point. This really sets the scene and vibe of the property.
6/ they’ll use human figures in the photo, to add to the scale of the portions of the home, and for viewers to imagine themselves in the space.
7/ they’ll think of styling details, like adding ice to the glasses of water, to add more ‘life’ to the photos, with out needing to actually put a person in the photo if it’s not possible for the shoot.
8/ you are definitely more liking to get published using an editorial style photographer over a real estate photographer
Have you got any questions about the difference between a traditional real estate photographer and editorial style photographer, please don’t hesitate to get in contact, I’d love to chat.
hello@tanikablair.com.au